A blog: Practical insights into technology & software Product Management, with special focus on building more successful products by managing requirements in a better way.
By Michael Shrivathsan on Jul 9, 2010 in Innovation, Product Management, Product Marketing | 0 Comments
I recently read an excellent book - “Making Ideas Happen” by Scott Belsky.
The book has a lot of great ideas that are very beneficial to those of us in product management - whether you’re a VP/Director of product management, or a product manager.
The book covers the general topic of “How to make ideas happen” and […]
By Michael Shrivathsan on Dec 4, 2009 in Product Management, Product Marketing, Product Roadmap | 3 Comments
I received a fun email recently from one of our customers.
As many of you know, at Accompa we make a popular SaaS tool used as product management tool (by PM teams) and requirements management tool (by Engineering teams). Some of you may also know that I manage the Product Management & Marketing teams at Accompa.
Our […]
By Michael Shrivathsan on Aug 25, 2009 in Product Management, Product Marketing | 12 Comments
Today, at the vast majority of software companies that have 500 or more employees, there are two separate but closely related departments: “Product Management” and “Product Marketing“.
I believe this is a fundamentally flawed setup for today’s fast-changing markets - a setup that leads to confusion over roles, lack of ownership, unnecessary politics & poor morale […]
Do you and your team gather and manage requirements and feature requests? These 7 practical tips will help you create more successful products.
