Product Management Insights

An hour ago, I did something without much conscious thought at all. I uninstalled the Twitter client I used to like (Tweetdeck), and installed a new one (Seesmic). And there I went, merrily tweeting.
Then, I caught myself and started thinking why I did that. The more I thought, the more I realized that there are […]

Mark Kromer at TechProdo blog recently wrote a nice blog post titled SaaS Product Management: Is there a difference?
In his post Mark poses the interesting question (applicable to a lot of product managers):
I was wondering what differences I would find in my role as a product manager if the products that I was managing moved […]

Here’s our definitive list of the top-10 blogs on Product Management. We’ve found that all of these blogs consistently produce posts that are useful to product management professionals.
P.S. In case you’re wondering, we arrived at this list using a proprietary, patent-pending, 100% scientific formula. Hence it is infallible and is THE definitive list. Okay? […]

Today, at the vast majority of software companies that have 500 or more employees, there are two separate but closely related departments: “Product Management” and “Product Marketing“.
I believe this is a fundamentally flawed setup for today’s fast-changing markets - a setup that leads to confusion over roles, lack of ownership, unnecessary politics & poor morale […]

One of my pet peeves with most software is the cryptic, unfriendly error messages thrown up by so many of them.
At Accompa, we try to make error messages in our own software as friendly and useful as possible. I think we still have a long way to go, but we work hard at it.
I just […]

Mike Boudreaux, a fellow Twitterer on Product Management topics, said the following recently - tongue planted firmly in cheek (I think)!
Typical win/loss analysis from sales force: majority of losses due to product and price. Majority of wins due to relationship.
Once I stopped chuckling, this got me thinking of the many pitfalls of overly relying on […]

I recently read a nice post by Cindy Alvarez in her blog -  Saying “No” to… Feature Requests
One sentence in her post caught my eye:
…many requests for solutions are obscured insights into problems.
This is an excellent point by Cindy.

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Hi there - We’ve been on a short hiatus from blogging, as we were working hard to get our Spring 2009 release out on time. We did so on Monday - hooray!
This is a short post, but we wanted to share this interesting list with you…
It is based on a quick survey we […]

Happy New Year everyone - 2009 is here!
One of our sales reps is close friends with a sales rep from a competitor - let us call them Jim and Bob (not real names!). They actually spent the Christmas holidays skiing together.
One of the stories they commiserated on was how they both felt that executives

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Do you and your product management team use “Personas” while defining and managing your requirements? If not, personas may be a valuable addition to your arsenal of tools to help you manage your requirements more effectively.
What is a “Persona”?
A Persona is an abstracted representation of a typical user of your product.

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