Product Management Insights

I recently read an excellent book - “Making Ideas Happen” by Scott Belsky.
The book has a lot of great ideas that are very beneficial to those of us in product management - whether you’re a VP/Director of product management, or a product manager.
The book covers the general topic of “How to make ideas happen” and […]

If you’re a Director/VP of a Product Management team or otherwise responsible for hiring PMs, there are many qualities to look for in candidates.
Analytical ability, communication skills, technical competency, ability to lead without authority, and organization skills are - and should be - at the top of the list.
But the one skill I look for […]

I was reading a recent, excellent post by Tom Grant over at Forrester.
One sentence in particular caught my eye:
“Managing the enhancement list is not the same as understanding the reasons behind those requests.”
I feel this is such a critical (yet routinely overlooked) point, I’m writing this short post to share my thoughts on it.

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At companies of all sizes, product managers are increasingly working with development teams that are either partly or mostly located offshore. Usually at countries like India, China or countries in Eastern Europe.
Our own development team is distributed between the US and India. In this post, I’d like to share some tips our product management team […]

As we usher in the new decade, I can’t help thinking that this decade is going to be the best one yet for the discipline of high-tech product management.
Why am I so optimistic, you ask? Here are my primary reasons:

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I received a fun email recently from one of our customers.
As many of you know, at Accompa we make a popular SaaS tool used as product management tool (by PM teams) and requirements management tool (by Engineering teams). Some of you may also know that I manage the Product Management & Marketing teams at Accompa.
Our […]

Just a quick post to address a question that seems to come up quite frequently.
Should “User Interface” (UI)  be a part of requirements? Do UI specs constitute requirements?
Here is my quick answer to this question…

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I’ve been meaning to write this post for a while. Recently, I saw a couple of blog posts on this topic (here and here) from bloggers I respect a lot. This spurred me to finally get around to writing this post.
This post is about using “personas” as a part of software requirements process. It’s not […]

In a recent post, I provided a definition of use case as well as an example.
The example I provided uses a very simple format. In most real-world projects, teams find it helpful to use a more fully-dressed format.

In this post, I share a template of a fully-dressed format, as well as an example […]

Last night I got an email from a company with the subject “Saas and the death of software product management“.
And… with the subtitle of “Or, While You Weren’t Looking, Your Product Manager’s Job Became a Zombie”.
The email said the following:
The growth of the SaaS business model spells the end of product management as it’s been […]